Make Money Online and Adsense Income Guide in Malaysia|Make Money Online with Google Adsense Tips by Malaysia Blogger

Search Engine Marketing Tips for Blogger

SEM stands for Search Engine Marketing. One of the challenges of having a ‘blog or website is that you want to be found by the search engines. To do that, your ‘blog or website has to make sense to the search engines.

SEM is when you promote an article to specific places, such as web directories, industry forums, email campaigns, or by asking friends or related businesses to add a link from their ‘blog or website to yours.

SEM is also when you add comments to ‘blog articles, which allow you to add a link for a web page from your ‘blog or website. The more links you gain, the greater the value of trust and authority the search engines place on your ‘blog or website.

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Increase Adsense Payout Tips

I would like to jump right into the content of this article. First, we’ll start off with the tool of my personal adsense preference.

AdWords Bidding Tool/Traffic Estimator

AdWords Bidding Tool is probably the most useful tool out there. The only drawback is that you must have an AdWords account to get access to the information. I would suggest getting AdWords anyway, since it gives you a good idea of what publishers go through and what options they have when creating ads.

AdWords Bidding Tool is THE resource for figuring out what keywords result in the highest paying AdSense ads. It’s quite possible that all those pages and blogs that list the Top X-number of highest paying AdSense keywords use the bidding information found through AdWords or Overture. As a site/blog owner, its important to know what words you might want to emphasize in your content.

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Google is an advertising cheapskate!

What is the most valuable brand in the world? Google is the number one brand in the world with an estimated value of $66 billion according consulting firm Millward Brown Optimor. This got me thinking… How did Google become the most valuable brand in the world in just a short nine years? I find this question very interesting. Conventional wisdom would suggest that Google must spend billions of dollars in advertising every year to accomplish such an impressive feat.

Well after a bit of research, one thing becomes clear… Google is an advertising cheapskate!

There are a whole bunch of factors that have combined to drive Google’s amazing success, but an aggressive advertising spend is not one of them. To put it into perspective for you, let me first share with you how much Google’s big competitors spent on marketing and sales last year.

In the last fiscal year,
Microsoft spent $11.5 billion on marketing and sales.
Yahoo! spent $1.3 billion.
eBay spent $871 million.

Google? Well Google spent a paltry $188 million on marketing and sales in 2006. To me, this is an absolutely amazing stat. A $66 billion brand on the back of less than $200 million in annual marketing expenses in less than one decade! In addition, what Google does spend on advertising is largely focused on finding great people to come work at Google. That is also pretty interesting.

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AdSense Now Supports Third-Party Ad Serving Technology

Recently, Google AdSense has accepted display ads served from qualified third-party vendors. However, at this time, only ads in English are eligible. Its really gem of a news that Adsense is now allowing (Displaying, to precise) third part ads on its content ad network. Which means you can now control your other advertising projects through Adwords. Its really good action taken from their part as the advertisers who use third part ad networks like adbrite, bidvertiser or any other network to campaign their projects can now advertise in Adsense through Adwords.

I am not sure if most publishers understand the significants of this. Many large companies would not even think about placing an ad on a publisher’s site without being able to track the results of those ads (impressions and clicks) through a third-party ad serving intermediary. Got that?

What this now brings to AdSense are major agencies and advertisers with large budgets, who are now more willing to dip their ad budgets in Google’s content network. More advertisers with bigger budgets means more money for AdSense publishers.

Heres how you can do it.

The same ad management features for Google ads also apply to third-party ads. You can use the Ad Review Center to filter specific placement-targeted ads from appearing on your site. To block contextually-targeted ads from a given advertiser, you can use the Competitive Ad Filter. (The Ad Review Center currently only shows placement-targeted ads, not contextually-targeted ads.)

Optimizing your site to allow third-party ads to allow third-party ads on your site:

1. Opt into Image Ads
Currently, third-party ads are only available in image or Flash, so they won’t appear in text-only ad units.

2. Enable advertisers to target your AdSense channels
Most advertisers who use third-party ads are brand-conscious. They prefer to specify websites where their ads will appear in order to optimize the targeting and effectiveness of their campaigns.

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NST Website use Advertlets Ads Too

Recently, I visit News Straits Times website (nst.com.my) to read news update around Malaysia. My eye tickling when I see large advertlets ads in top of NST Online Newspaper. I am wondering how much NST online income using advertlets.com? With targeted Malaysian geographic visitor and a lot of impression, I think NST manage to earn hundreds even thousand of ringgit per month using advertlets.com.

NST Online also use google adsense, sell/rent banner as their income. Thousand of Malaysian visit News Straits Times Online daily and I believe they get huge of income using advertlets.com and also from Google Adsense monthly.

Speaking of advertlets ads media, their ads always slow in loading ads in my blog. As result, orangmelayu.com blog load so slow this month. I think advertlets server is in a full capacity and need to upgrade soon as possible.

By they way, do you make a buck$ from advertlets.com? How much?

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